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The 2010 Winter Olympics Logo Controversy

The 2010 Vancouver Emblem (Ilanaaq) was unvieled tonight at Imagine 2010. While searching for interesting links about the new logo for the Vancouver Olympics I found this interesting post from last Semptember about how the Graphic Designers of Canada are officially protesting the process of selecting the logo. Their gripe is that instead of Vanoc choosing and hiring a designer, they asked for 'free' logos from everyone and ran it as a content instead of a project. Very interesting. I've heard talk about this controversy before. I wonder what the designer who won thinks. If I'd of know about this before I met here I would have asked. You can read more about this controversy here... When a Contest Is Not a Contest.

"According to an article from the BDI design news wire, designers from around the world last Spring joined Matt Warburton, past-president of the Society of Graphic Designers of Canada (GDC), to protest the logo design competition (and the $150 entry fee), for the 2010 Winter Olympics to be held in Vancouver, BC. The winner of the contest would receive $25,000.

John Furlong, the chief executive officer of the Vancouver Organizing Committee for the 2010 Olympic and Paralympic Winter Games, didn't "'know what the ethical dilemma is,' and that the honour of participating should be enough."

Warbourton, in no uncertain terms, made it clear. "'There's this prevailing belief that designers are starving artists who should just give their work away. We don't expect to get paid for it but if we do, geez, we're lucky. That's not the way I look at my business of selling design. And I'm not giving it away for free.'"

However, the article states, despite the GDC's position on contests, it did not decide to censure members who participated. The association allows members to compete for non-profit projects that are in the public interest.

So how do you feel about this particular contest or design contests in general? Is this an exception because of its unique nature or do all contests erode the value of the design profession?"

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Submitted by Tourist (not verified) on Mon, 2005-04-25 07:33.
I like the logo, but it will not be a typically "Canadian feature." Who, in eastern Europe or somewhere would see that and say, "Oh Canada.?" I was distressed that most of the accent was on the First Nations. They are a historical feature, for sure, but typically BC? I don't think so.
Submitted by Vancouver 2010 Olympics Coverage Daily (trackback) (not verified) on Sun, 2005-04-24 23:22.

Imagine if:

  • There was ubiquitous Internet access at the media area last night. It was so 1999 to have only a few high speed lines in the Gondola.
  • The 2010 Olympic emblem process had been more open and transparent. Perhaps there wou
Submitted by NorthVanDan (not verified) on Sun, 2005-04-24 22:08.
The entry fee of 150$ paid by over 1 600 submissions earned John Furlong and team 240 000$! The contest winner only receive 10.5% of the "contest" income.
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Submitted by Blogaholics (trackback) (not verified) on Sat, 2005-04-23 22:18.
So, the logo in the next post has stirred up some controversy. Check out the coverage by Kris Krug on Vancouver 2010 Olympics Coverage Daily. The 2010 Vancouver Emblem (Ilanaaq) was unvieled tonight at Imagine 2010. While searching for interesting...

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